From factory floors to “Add to Cart.”
Industry:
Food & FMCG
What we did:
Packaging · Amazon Listings · E-commerce · Social Media Marketing
*Disclaimer- 🔊 Please turn on the audio to hear the video
So, what's cooking?
Three manufacturing plants in Nashik, distribution across India, and five brands with one common goal — getting good food into more kitchens.
Yash Industries brings millets, popularly known as bhagar in Maharashtra, to consumers through its brands Supremm, Vishwas, Shahi, Uddan and Delight.
And that’s where we came in. Because making a great product is one thing. Making sure people find it, recognise it and actually buy it? That’s a whole different game.
Here's what we did about it.
We gave their products a glow-up.
From packaging design to product presentation, we worked on making their products look as good on the shelf as they belong in your kitchen.
We got them online. Like, properly online.
We designed and listed their products on Amazon, making it easier for consumers across India to discover and shop for them. Less searching, more adding to cart.
Their social media got a little more interesting.
Five brands. Plenty of content. Zero copy-paste energy.
Supremm, Vishwas, Shahi, Uddan and Delight — each part of the Yash Industries portfolio got its products online and its social media presence moving.
The takeaway?
They make the millets. We make the digital moves.
From designing the packaging to getting products onto Amazon and keeping social media fresh, we helped take Yash Industries from manufacturing to the screens where consumers discover their next grocery buy.
Curious to see what we mean?
Watch the video above. The work speaks for itself.